Vívaro Media and CloudGFX Announce Strategic Partnership to Drive the Digital Transformation of Sports Organizations

Written by Elena Torres | Sep 10, 2026, 8:21:30 PM

The partnership will enable Vívaro Media to globally market CloudGFX’s technology ecosystem, an integrated platform designed for sports leagues, federations, teams, and broadcasters.

Vívaro Media and CloudGFX today announced a strategic partnership aimed at accelerating the adoption of innovative technology solutions for the management, production, monetization, and digital transformation of sports organizations around the world.

Under the agreement, Vívaro Media will lead the global commercialization of CloudGFX’s products and technologies, leveraging its international expertise in the production and worldwide distribution of live sporting events. The two companies will also collaborate on operational and technology development initiatives to expand the platform’s capabilities and accelerate its growth into new markets.

CloudGFX has developed a comprehensive cloud-based platform that enables sports federations, leagues, and teams to centralize the management of competitions, schedules, statistics, results, real-time data, and sports operations. The platform also features advanced tools for graphics and visualization, augmented reality, sports analytics, fan engagement, in-stadium experiences, and commercial monetization.

“This partnership reflects Vívaro’s commitment to bring cutting-edge technology to strategic markets. Combining Vívaro Media’s expertise with CloudGFX’s capabilities will enable us to accelerate the digital transformation of the sports industry worldwide,” said Gustavo de la Garza Flores, CEO of Vívaro.

CloudGFX’s platform is currently used by multiple sports organizations and broadcasters across events and countries throughout the Americas, Europe, and the Middle East, demonstrating its ability to operate in professional sports environments while creating new business opportunities for sports leagues, federations, broadcasters, and sponsors.

CloudGFX’s clients and users include ESPN, MLB International Series, Liga Mexicana del Pacífico, Softball Canada, FOX Deportes, World Baseball Softball Confederation, Liga Nacional de Baloncesto Profesional de México, Liga Venezolana de Béisbol Profesional, Liga de Fútbol Americano Profesional de México, Olé Communications, the Caribbean Series, and the Italian Baseball Federation, among others.

The partnership will bring to market a comprehensive 360-degree solution for the organization and production of sporting events, combining technology, services, operations, and media expertise to facilitate the digital evolution of sports organizations of all sizes.

“Vívaro Media is the ideal partner to drive the global growth of our solutions. Its international experience, industry knowledge, and strong relationships with clients across the sports sector will enable us to expand CloudGFX’s presence in new markets, while complementing our capabilities with Vívaro Media’s operational and commercial expertise,” said Rigoberto Huerta, CEO of CloudGFX.

The collaboration reflects a long-term vision focused on developing new opportunities for leagues, federations, sports teams, and media companies seeking to modernize their operations and deliver more engaging experiences to both in-person and digital audiences. 

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About Vivaro Media
Vivaro Media is a global leader in live video content delivery, with a strong focus on sports. Established in 2000 and headquartered in Montreal, Canada, Vivaro Media offers a comprehensive range of video transmission services via fiber optics, satellite, cellular, and the internet — delivering content to rights-holders, broadcasters, remote production centers, and OTT platforms worldwide. Its services are trusted daily by major television networks and media outlets for the transmission of sports, news and major international events. Learn more at vivaromedia.com


About CloudGFX
CloudGFX provides advanced technology solutions for the management, aggregation, and visualization of sports competition data and statistics. Founded in Mexico more than a decade ago, the company’s innovative products have been adopted by professional leagues, teams, federations, and sports broadcasters across multiple sports, including baseball, football, and basketball. For more information, please visit cloudgfx.com.

About Vívaro
Vívaro is the consolidation of more than five decades of efforts, ranging from technological innovation to telecommunications services. It comprises Vívaro Telecom (formerly Marcatel), a telecommunications company providing high-capacity transport, IT services, and cybersecurity; Vívaro Media (formerly Aldea Solutions), a provider of live audiovisual content distribution solutions; Vívaro Digital (formerly Aldea México), offering innovative digital transformation, document and process management, audiovisual content distribution over the Internet, and corporate digital communications solutions; Vívaro Gaming (Liga ACE Esports), the largest esports league in Latin America, dedicated to the organization, production, and broadcasting of esports events; Vívaro Properties (formerly FAISA and Gusma), real estate companies in Mexico and the U.S.; and Vívaro Comunidad (formerly Fundación Marcatel), focused on supporting its people, its community, and those most in need, with a strong commitment to young people through education, culture, and the arts. Website: http://vivaro.com


Contact:
Elena Torres
Public Relations
81.17.04.95.18
etorres@vivaro.com